 Why You Should List Your Home For Sale With Bernard Gibbons
Selling a house is a complicated process where you need professional help. The legal requirements are complex and without the assistance of an experienced Realtor®, you could be risking considerable expense as a result of law-suits related to the requirements for full disclosure, regardless of whether or not you are aware of them at the time of sale. Similarly, it is essential that the multitude of documents related to the transaction are completed correctly, so that you are protected from future liability following close of escrow.
Guaranteed Service: How many agents do you know that guarantee their service?
If, at any time prior to a sale being agreed, you feel that I am failing to provide the services I promise, you are free to cancel the listing without any cost to you.
When you retain me as your Listing Agent, you can be assured that I will be looking after your best interests from Day 1. Listed below are just some of the many activities I carry out in getting your house sold.
Pricing Recommendation: Having considered the detailed "Right Price Analysis" I prepare for you, we will determine the price point at which I believe it would be appropriate to list your home for sale. This is very much a collaborative effort between us, with the final decision, of course, resting with you.
Home Improvements: I will suggest any cost-effective improvements that I think could be worth carrying out prior to placing your home for sale. These could include paint, carpet, landscaping and more. I will coordinate any work with contractors as appropriate.
Professional Presentation: I will have your home “staged” so that potential buyers can see it in it's best light. This could include “de-cluttering”, removing valuable or personal items, the addition of carefully chosen accessories, even rearranging your furniture.
Multiple Listing Service: I will place your home on the Contra Costa / Alameda Multiple Listing Service (MLS), which is searchable by all agents looking for listings in your area. This includes multiple full color photographs and a Virtual Tour.
Internet Marketing: I will place your home on the J Rockcliff Realtors website at www.apr.com and my own web site at www.BernardGibbons.com as well as Realtor.com (as a "Featured Listing"), Yahoo Real Estate, Craig's List and numerous other websites approved by the Contra Costa Association of Realtors.
Print Advertising: I will constantly advertise your home for sale using a variety of advertising styles and print publications such as the San Ramon Valley Times and Contra Costa Times Real Estate Sections, the San Ramon Valley Real Estate Review and Homes & Land Magazine.
Email Marketing: I will email a “Virtual Brochure” to my database of over 200 real estate agents that actively work with buyers in the San Ramon Valley as well as to all Intero agents throughout the company.
Direct Mail: I will send out at least 200 “Just Listed” postcards to targeted addresses identified as being places where prospective buyers are likely to live.
Virtual Tour: I will place a Virtual Tour of your home and its surroundings on the Internet with an unlimited number of interior and exterior photographs including multiple panoramic views.
Brochures: I will have high quality, double-sided full color brochures produced with multiple photos and lots of detail.
Signage: I will have a heavy duty post style For Sale sign, with flyer box, erected within a day of the home being listed for sale (subject to any restrictions of Home Owners Associations etc.).
Lock Box: I will install a lock box on your home so that agents can preview and show your home to potential buyers with a minimum of inconvenience to you.
Broker's Tour: I will hold a catered Open House for other real estate agents in the area on the first Broker's Tour after the home is listed for sale.
Open Houses: I will arrange for weekend Open Houses as frequently as you find convenient and these will be advertised in the local newspaper. I will issue personal invitations to the initial Open Houses to your neighbors suggesting that they tell their friends as this could be an opportunity to "Help choose your new neighbors".
Home Warranty: I will arrange for a Seller's Home Warranty to be placed on the home at the time of listing so that you will be insured against the breakdown of built-in appliances and mechanical systems while the home is on the market.
Financing: I will ensure that potential buyers are aware of the wide range of financing options available (including zero down loans up to $1m) by virtue of a close relationship I have with one of the areas top brokers.
Enquiries: I will interview and fully qualify all potential buyers of your home that contact me.
Status Reports: I will provide you with regular updates on a weekly basis while the home is listed for sale. This will include a summary of showings and feedback from other agents. I will always make sure that you are kept completely up to date regarding the status of your transaction and I will always be available to discuss it with you. When you phone me, you get to talk to me, not to an assistant!
Price Negotiation: I will negotiate the terms of sale with buyer's agents on your behalf.
Paperwork: I will work with you in the completion and review of all paperwork including Listing documentation, purchase offers, counter offers, escrow instructions, disclosures, contingency removals and the myriad of other items related to a home sale.
Transaction Coordination: I will assist in all stages of the transaction to closing including attending all inspections, coordinating repairs, reviewing net-sheets and pay-off demands and ensuring that funds are transferred.
I will do everything in my power to ensure that your transaction runs smoothly and that your move is trouble-free.
If you have any questions, please do not hesitate to call me at (925) 997-1585 or click here to send me an email.
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